Here are more Facebook ads, some featuring Tecnu (congrats on big win today) and some showing "normal" racers and more "doable" images and phrases. We do 3-8 hour races near large urban areas; using Facebook ads has really drawn the weekend warriors. Our last race brought in 140 newbies, mostly via a Facebook ad with $350 budget. Worth looking into.
No need to credit Michigan Adventure Racing or any photographers except for Aaron Johnson who is already credited on the Tecnu photos. Hit your back button after viewing an image, not the close tab, if you want to stay on Attackpoint.
Brains and Brawn RequiredNo Lines, No Ropes, No CrowdsGo Off the GridTired of Always Going Where You're Told?Race Outside the LinesTotally Badass, Totally Doable