Note
Some comments from one of our newer participants, Melissa, on how to make it more accessible. Her background was her boss (Shane) got her to Get Your Bearings and she was interested in getting better at navigation sports. She approached it as, what do I not know that would maybe not tip the odds of her attendance.
Event itself - How does it work? What is success? (eg., point versus score)
Map - how does it work? How do I use it to do the event?
Compass - how do I use it? Should I buy or rent?
Clothing - what should I wear?
Start - exactly where is it, and how do I get there?
Cost - what is it?
Distance, and over what terrain, with what vegetation
How do you sign up?
Symbol meaning
Then as far as, how does one market an event and get more attention:
social [was much more important to her - after a point to point event, she finished and no one was around]
cheap/cost
clear location
clear directions
goal (finish first, most points)
stated obstacles (hills, swamp, logs)
time
cartoons/colors [verbal comment was something that would get attention if she shared it]
any free stuff/prizes/snacks
It made me think a bit. We have a wonderful product for indoctrinated, jargon-speaking introverts who've been around awhile. What could I/should I do during the off season to improve this? I have wanted to do a video that would be like "attending an o meet", so you briefly show the signs to the start, then what the start would look like, what to wear, getting a map, navigating to a white control, then a yellow control, then an orange control, then a red control, with either chase or helmet cam, or chasing headcam, etc. That would not be hard to do at say, Huron Meadows.